by Rocky on March 1, 2010
With this past year’s hot topic of cloud computing and cloud telephony, security and backups are on everyone’s mind. Before migrating services to the clouds, businesses ask themselves what sort of risk they are taking in moving their hosting off of their own premises. In light of these discussions, one would imagine that VoiceNation’s survey [...]
http://www.phonemarketinginsider.com/whats-your-emergency-plan-for-voice-communication/
by Rocky on February 9, 2010
SMBs usually think of cutting costs through increased efficiency as a win-win situation. You win by increasing profits and your customers win by receiving a better service or product. What could be bad? In a mind opening MBA course on pricing, I came across a fascinating irony. Here’s the simplified story. A company decides to [...]
http://www.phonemarketinginsider.com/smb-cost-plus-pricing/
by Rocky on January 25, 2010
Yesterday morning I looked at the weather channel in dismay when I saw the image of rainy clouds throughout the day. But when I glanced below at the numbers, which predicted a 30% chance of precipitation, I breathed a sigh of relief. An hour later I arrived at my destination, stepped outside my car, and [...]
http://www.phonemarketinginsider.com/cloud-services-mathematical-vie/
by Rocky on January 25, 2010
Trust plays a central role in a company’s willingness to migrate services to the cloud – despite the cloud’s financial benefits. The traditional question usually expresses the tension as follows: how much control is your company relinquishing by allowing a service to manage your most valuable information in hosted data centers, as opposed to in [...]
http://www.phonemarketinginsider.com/cloud-services-trust/
by Rocky on December 22, 2009
In anticipation of the New Year, I found a great article on Infoworld, reflecting on this past year’s five biggest questions on cloud computing.
http://www.phonemarketinginsider.com/cloud-computing-and-cloud-telephony-2009/
by Rocky on November 13, 2009
Although analogies bring me back to the tedious SAT days, this one struck my interest: Ribbit: Traditional Phone Company as Google Docs: Microsoft Word. To give credit, this analogy was coined by Ted Griggs, Founder and CEO of Ribbit, now owned by BT, in an interview. While cloud telephony providers may argue about which company name [...]
http://www.phonemarketinginsider.com/telephony-and-computing-clouds/