by Rocky on July 15, 2010
With an iPhone in one hand and a pint of Ben and Jerry’s in the other, what more could one ask for while lounging at the beach on a hot summer day? Edelman Digital’s latest advertising genius – the addition of “Moo Vision” to Ben & Jerry’s Scoop of Happiness iPhone app – cannot go unnoticed [...]
http://www.phonemarketinginsider.com/ben-and-jerrys-moo-vision-iphone-app/
by Avi on July 12, 2010
Though most people still consider Blackberry the phone of choice for business users, the iPhone is quickly growing in popularity as a serious mobile solution for businesspeople on the move. Even if the only reference to business needs in Apple’s new commercials touting the FaceTime video calling feature for iPhone 4 is a man sitting [...]
http://www.phonemarketinginsider.com/5-essential-business-iphone-apps/
by Rocky on February 5, 2010
Siri’s new iphone app “puts a personal assistant in your pocket,” to quote TechCrunch. While reading about this new app, I felt like I was in a science fiction movie. Siri’s new phone app allows iphone users to talk requests, such as reserving movie listings, booking restaurant reservations, and finding local businesses. The idea of speaking [...]
http://www.phonemarketinginsider.com/siris-iphone-app-personal-assistant/
by Avi on January 27, 2010
Just two weeks after the Publishers Information Bureau reported, in its 2009 year-end magazine advertising report, some sobering industry figures–that ad pages dropped more than 25%, that revenues dropped more than 18%, and that only 18 consumer magazines saw ad-page gains–comes news that GQ magazine’s January issue iPhone App has sold more than 12,000 times. GQ [...]
http://www.phonemarketinginsider.com/changing-magazines/
by Rocky on August 21, 2009
Question of the Month: Did Apple Really Reject Google Voice? But, as Phone Marketing Insider, I have a different question… The Blogosphere has been going crazy this month over Apple’s seeming rejection of Google Voice’s iphone application at the end of July. While Apple claimed that the Google app duplicated features on the iphone, articles [...]
http://www.phonemarketinginsider.com/apple-reject-google-voice/